Bonton is a children's store in Paris. Actually, it is almost like a department store with everything from cribs to clothes to birthday party supplies. There is even a hair salon tucked away in the back of the store. As I mentioned here, the store was started by Irène Cohen and her husband Thomas (who is the son of the founders of the famous Bonpoint and Merci stores).
The clothing has that quintessential French style, but in colors somewhat unexpected for babies and children (e.g., brown, grey, taupe). These beautiful colors are the result of the collaboration between Bonton and traditional dyehouses in Brittany with 20 colors created for each season's collection. The clothes are expensive, but their high quality standards ensure that they can be worn often and likely passed along to future generations. Bonton Surplus, 84 bis rue de Grenelle, 75007 carries pieces from past seasons at somewhat discounted prices.
Even if you aren't in the market for children's things, it fun to walk through the gorgeous space at Le Grand Bonton, 5 boulevard des Filles du Calvaire, 75003. Housed in a classic Parisian building, the store has lovely ceiling molding, elegant marble fireplaces and a stunning chandelier. If you can't make it to the Le Grand Bonton, there are four other stores in Paris and an online store.
P.S. Check back tomorrow for some more photos of Bonton.